Since I began writing the blog for Signs. I see good signage. I see signage that is so-so. But I also see some pretty bad signage. Most of the problems that I see with truly bad signage could be easily fixed, if only the person who designed the sign knew what design mistakes to avoid.
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We are a breed that carries a sixth sense called aesthetic, at least we should have that quality. From a young age, I knew I wanted to be a professional scrapbooker, bubble letter artist, and a caricaturist at Disney World. But, as the tale often goes, life hits you real hard when you're told to choose a major from a list of 50 disciplines and "Crafting" is, to your dismay, not an option. Fast forward a few mundane years, and I have submerged myself into the fast-paced world of marketing, with a strong focus in graphic design. So here I am, embodying my childhood dream job s in modern day form as a "digital artist. I only have a few friends and acquaintances that are in the same profession as I am. Because of this, things that stick out to me don't always stick out to others - a logical occurrence.
Yes, this is a controversial topic, however I hope to raise awareness of some mistakes you may be making in your graphic design pieces that are making you look like an amateur, but please keep in mind that none of these are hard and fast rules, this is only a general guide of things you should be aware of. Ok, yes I know, it is the most popular font of all time — but that is the downfall of Helvetica. Try something else next time and try break out of your habit. Straight quotes were for typewriters, times have changed!